DCMS gets new name in digital rebrand
Renaming the ministry the Department for Digital, Culture, Media and Sport acknowledges how its responsibilities have changed, says minister
The newly named Department of Digital, Culture, Media, and Sport celebrates its 25th birthday this year Credit: PA
A rebrand of the Department for Culture, Media and Sport has been announced by cabinet minister Karen Bradley to add digital to the department’s name.
The culture secretary today announced the change to reflect that half of DCMS's work now relates to digital and online sectors.
The new name will be the Department for Digital, Culture, Media and Sport, although it will keep the abbreviation DCMS for all communications.
Bradley highlighted that DCMS celebrates its 25th anniversary this year, and it was fitting now to include digital in the name.
“The department has taken on significant new responsibilities in recent years, so that half of its policy and delivery work now covers the digital sectors – telecommunications, data protection, internet safety, cyber skills and parts of media and the creative industries,” she said.
This is the latest rebrand of a Whitehall department, and comes after the Department for Business, Energy and Industrial Strategy was created last year when the Department of Energy and Climate Change was folded into the Department for Business, Innovation and Skills last year.
Among the most memorable rebrands was the launch of a logo for the Office for Government Commerce in 2008, which when rotated on its side formed a rude silhouette of a male.
Share this page
Printer-friendly version
Tags
Categories
CONTRIBUTIONS FROM READERS
Please login to post a comment or register for a free account.
Related Articles
A study from Reform finds a haphazard patchwork of data-sharing being led at a local level. The think tank’s director of research Eleonora Harwich tells PublicTechnology why a national...
Trusts will no longer be allowed to purchase the technology from January
BEIS select committee urges the government to act ‘at the earliest opportunity’ to get back on track
Tom Read, CDIO at the Ministry of Justice, talks to PublicTechnology about how he believes technology and digital services could help turn prisons from a ‘Victorian dungeon to a...
Related Sponsored Articles
There’s a vast network that keeps our internet running, and it lives under the ocean
BT thinks The Internet of Things is about to undergo a revolution. Over the past two decades, we've seen IoT tech evolve from a possibility, to a novelty, to an established tool that plays a vital...
Quantum computers will soon make some of our strongest encryption useless. And that's where quantum cryptography comes in
BT knows that digital security isn't just about technology. It's about the partnerships, intelligence and expertise you need to stay one step ahead in the security race.